Our name and belief system embody influence.
We are driven by a persistent goal to always influence. Whether that influence is a purchase decision, a behavioural change or perhaps acceptance of a new public policy or national agenda, our work is driven by this single most important philosophy.
To become Africa’s preferred PR and reputation management firm and solution hub for clients who wish to play in the reputation economy.
To offer strategic solutions to clients with passion and deep market insights. We prospect intelligently and retain clients through our impactful services.
Our values are entrenched in the DNA of our company, our teams and professionals. They are ownership, responsibility, respect, discipline, creativity and audacity.
We work in partnership with all the major technology suppliers
Ideation & Strategy
This is at the heart of all that we do. To strengthen the reputation of our clients and align stakeholders behind its corporate objectives, we support them with innovative ideas and strategies.
PR & Reputation
Our strategic processes help clients to translate their image-building efforts into a robust reputation held by their stakeholders. In a reputation economy, reputation has commercial value.
We transform news into conversations allowing brands to speak directly to their online, target audiences engagingly. We help brands create conversations that connect.
Oil, Government &
Relationship management is key to unlocking important networking opportunities for clients. Our recent work with a major political party, has only launched us on a stronger pedestal.
Issues & Crises
We helps our clients track concerns and prevents them from snowballing into crisis. We have a track record of having taken out many fires without their smoke being seen by external stakeholders.
Our approach to Stakeholder Management is a unique mix of International best practices blended with rare street-wise local insight. We understand the community power structure and how they work.
Our corporate communications efforts will be aimed at calibrating the reputation of our clients to a desirable level where its internal stakeholders wear the brand like a badge of honour.
Consumer & Brand
We develop and implement strategic consumer PR campaigns that deliver positive brand experience for the different stakeholders of our Clients, and in the end turn them to brand ambassadors.
Our approach to media relations is stepped in relationships built across the diverse spectrum of the media. The asset of relationship and trust has made us unique in the PR eco-system in Nigeria.
Our unique tools cut through the clutter of amorphous data, providing accurate, data-driven insights to guide strategy ensuring that we focus on the right type of conversation and engagement.
We are adept at successfully telling stories about clients’ experiential events. Our specialist communications facilitate conversations of client events and creating engagement with brands.
We have a reputation for being a dynamic workforce with quick turn-around time
Marketing Manager, Twinings Ovaltine Nigeria Ltd
We are adept at successfully telling stories about clients experiential events bringing in a depth of specialist communications as we facilitate an ongoing conversation of your events thereby engaging who become interested in learning more about your brand.
Communications Special Adviser: The Governor
As we commence the final wind down phase of the life of our administration and we take a look at critical partners who have travelled this journey with us, I write to commend you and your great team for the outstanding support you have given His Excellency, the Governor of Lagos State, Mr. Babatunde Raji Fashola, SAN and indeed my office over the years. I salute your outstanding support in those challenging days of crises just as I acknowledge your support in the area of professional services to my Boss and indeed other senior members of our government.
Program Assistant: Africa, Vital Voices Global Partnership
I just want to let you know that I received the Media Monitoring booklet this week, and my entire team and organisation loved it! We were very impressed with the personalised booklet we received as it was above and beyond what we had expected (we especially loved the cover!). We really appreciate all of the help that you and your team provided to make the SPARC Forum a great success. So thanks again for all of your support; we will be sure to keep in touch if we have any other PR needs the next time we are in Nigeria.
MD: Connect Marketing
We write to commend the Management of Chain Reactions Nigeria on a job well done on the PR Media management of the “Breaking The Mould” project. Despite the tight budget and time constraint, your organisation still pulled off a great job which we really appreciate. Your full support and commitment towards this project ensured the success that was recorded. We hope this will mark the beginning of a fruitful business relationship between our organizations. As we look forward to a more fruitful business relationship, please accept our best sporting regards. Thank you.
The Youth Futures 2022 is a collaborative effort between Chain Reactions and TINK Africa
Would you like to discuss a project?
We are not just an agency. We are a consultancy of influence and change. We are not just about PR – we are corporate solution providers with unique African context, insights and knowledge-driven by research, data, sentiments and our expertise.