Project: International Audience publicity for the Kuramo Conference 2010

The Kuramo Conference is an international summit of multidisciplinary experts and knowledge vendors drawn from business, finance, energy and the environment held in Lagos State, Nigeria.

Client Name The Kuramo Conference 2010 Committee
Project Description International Audience publicity for the Kuramo Conference 2010
Dates of Project November 2 – November 4, 2010
Client Contact Mr. Supo Shasore, Attorney General & Commissioner for Justice

Client need/ objective The Kuramo Conference is an international summit of multidisciplinary experts and knowledge vendors drawn from business, finance, energy and the environment held in Lagos State, Nigeria.
CRN Insight / innovation The need to attract and engage the international media for the conference was imperative to the overall success of the Conference. 

CRN used the opportunity of the Conference to also package a picturementary on the beautiful sites in Lagos giving the international media an opportunity to see a different and better side of Lagos.

CRN Response/ Deliverables CRN leveraged on her reputation and relationship with the international media to ensure prominent media mention in note worthy media for the Kuramo Conference. These include Yahoo news, Washington Post, CBS News, Fox news 

 

Achievements The conference attracted international attention via the international media coverage