Chain Reactions set to represent Nigeria at Cannes
STRATEGY and reputation management consulting firm, Chain Reactions, has emerged the winner of the 2014 National Cannes Young Lions Competition (PR Category).
The national competition was the pre-selection stage to represent Nigeria at the 2014 Cannes Lions International Festival of Creativity to be held in Cannes, in June. The different categories competed for included Media, Film, Design and Public Relations, with entries received from representatives of firms in the marketing communication sub-sector.
The duo of Ophylia Ibekwe and Efetive Eguko flew the flag on behalf of Chain Reactions Nigeria. Their winning presentation, which was adjudged the best by the jury, was a response to a brief to raise funds for a social cause being promoted by a non-governmental organisation. In addition to the trophy that was presented to them for their feat, the two 'young lions' will also wear the Nigerian colours as the country's ambassadors to the Young Lions PR Competition at Cannes, France, in June 2014.
Commenting on the accomplishment, the Chief Strategist, Chain Reactions Nigeria, Mr. Israel Opayemi, saluted the duo for their brilliance, which he said, was motivated by their immersion in the company's core value of 'can-do spirit.'
"We are very proud of our two ambassadors for their demonstration of rare courage and sheer determination to succeed against any odds. Their effrontery to put themselves up for an intellectually and professionally taxing challenge at their level and age is something that we truly celebrate, " he said.
Testimonial
PR SPARC advocacy conference in Nigeria.
I just want to let you know that I received the Media Monitoring booklet this week, and my entire team and organisation loved it! We were very impressed with the personalised booklet we received as it was above and beyond what we had expected (we especially loved the cover!). We really appreciate all of the help that you and your team provided to make the SPARC Forum a great success.
So thanks again for all of your support; we will be sure to keep in touch if we have any other PR needs the next time we are in Nigeria.
Kind regards.
from MIRIAM KIRUBEL; Program Assistant, Africa Vital Voices Global Partnership.




































